Boutique Public relations agency based in Toronto specializing in food, fashion, technology and lifestyle brands. Strategic, Passionate, Personal PR Firm.
I never knew there was much purpose in “checking-in” to places other than simply letting your friends know where you were. I did notice a lot of my Facebook friends using Foursquare, the free location-based social (LBS) networking website for smartphones to check in to all sorts of places from restaurants, museums, to live events, hotels and […] Read more…
It was just a matter of time before Twitter jumped on the advertising bandwagon with its latest revenue stream of “Promoted Tweets,” “Promoted Accounts,” and “Promoted Trends.” My initial reaction, Twitter is selling out and the Twitterverse will not react kindly. On second thought this is the generation that loves advertising according to a survey conducted by Edelman. […] Read more…
Switching careers at this stage in my life is not an easy task . After all, I`m not twenty-one anymore. I’m starting from scratch but at the same time I`m armed with different experiences that work in my favor towards reaching my goal of becoming a PR maven. With a background in business, specifically information […] Read more…